I've been watching the Olympics and started noticing all the advertisments for men's body wash. I'm used to seeing the myriad products for women out there, body wash being a large part of the market and I generally just ignore them. But, the men now, too? Am I the only one that thinks this is a bit weird?
Now, before you get your panties in a knot and accuse me of being sexist, I just don't get the whole body wash fascination in general. I prefer bar soap, mostly because I can't stand the overly perfumed glop that comes as a body wash and I've never gone out of my way to find a "natural" version of one.
The thing that struck me most in the last week of watching these commercials is that there is so much extra plastic waste associated with using a body wash over a bar soap. I find this disturbing. Many would argue that the containers are recyclable, but if the trend is for every person to start using plastic encased body washes over bar soap, that's a lot of plastic that needs to be recycled and that kind of plastic can only be downcycled so many times before it's garbage.
In addition, most people use some sort of plastic scrubby object with their body wash. Oh, I'm sorry, for those manly men, it's not called a pouf, it's a "Deck Scrubber" (from Old Spice) or the "Detailer" (for Axe products). As described in the NY Times:
"An experienced seaman knows the gentler sex is unlikely to board a vessel whose deck has not been scrubbed as clean as the shiny inside part of an oyster shell,” states the package for the Deck Scrubber, which like Axe’s Detailer is a pouf ensconced in a rubber grip.
What about you? Do you use a body wash? If so, help me out - what's the appeal?
And, because I can't stop watching this commercial (because it's hilarious), here's a men's body wash commercial for your viewing pleasure. It was shot in one take: