For all those people who got their panties in a knot over the Motrin ad suggesting babywearing is a painful business, here's an alternative for you.
Enjoy.
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25 Crunchy Thoughts:
I just discovered this ad and the controversy surrounding it. All I can say is they should fire whoever approved this - it had "backlash" written all over it.
And, for the record, babywearing should not hurt your back. If it does, you're using the wrong carrier or using it the wrong way. The plain ignorance of that fact is what pisses me off the most about that ad.
What the hell do people think women did before they invented strollers, anyway?
Took a while to figure out what motrin was. I gather its a painkiller.
I wore both babies for a short time without any pain - then moved to a pram (stroller for you lot) and then they walked in reins (which are great for preventing nose plants as well as keeping control - mine are a leather harness type). after which there is holding hands and then freedom.
No harm was suffered by any of us.
viv in nz
Wow! How did they think that could possibly fly? Baby wearing is a lifesaver in this house. Without a "handsfree" way to carry my daughter, this house would look hurricane just passed thru.
They should make an ad saying moms would need Motrin if they didn't wear a baby!
Good thing I don't use Motrin and never will now.
What are these people smokin'?! That is yet another ridiculous ad from Motrin. Sheesh!
Oh My God... did she just say "they're for my husband"? AAAACK!
I am SERIOUSLY offended, and I think if my husband was in the room he would be seriously offended, too.
I can't believe this ad campaign... first the baby wearing and now THIS? Cue boardroom conversation...
"We've got to figure out a way to connect with moms. Any ideas?"
"I know! Let's celebrate FAKE BOOBS!"
"Perfect! All moms want fake boobs."
Sigh.
And we wonder why we can't elect a woman to the white house. Thanks, Motrin for making us look really stupid!
Calm down folks! It's a spoof. :)
Jacob~ Wow! It totally got me. You are right... I just googled "motrin boob ad". I should have done that first.
But... what does that say about the company, that we would BELIEVE that that would come from them?
Yes, thanks Jacob for saying it. I was just about to post the comment that it's a parody. If you look at the credits at the very end, you can see who did it.
I'm gonna go twist my panties right now. The motrin ad kind of reminded me of a madTV skit.
HAHAHAHA
I honestly can not believe that people are so offended by the ad. Seriously folks, it was a spoof. It doesn't say that baby wearing is bad. It just says that if you do wear your baby and you do get a backache, please take our product.
As a mom - a former baby wearing mom - I am so tired of people getting their panties in a bunch about stupid things and making the rest of us look like idiots. Why don't we combine our power and fight some real social injustices instead of confirming the fact that we are just a bunch of hormonal crazies?
Knutty Viv- I love "nose plant" - not current jargon in my region. I coined "face boarding" just for Smidgen; she's almost totally advice-resistant regarding stuff like "don't run downhill, you'll fall down again".
We made a harness for Smidge, too, with a leash; primarily for use in airports. Really uncommon here in the States; was fascinating to watch the response; half the people obviously thought we were treating our daughter like a dog, the other half were clearly thinking about making one of their own.
We're an amusing species. :-)
The Motrin ad is classic consumer manipulation- generate demand out of thin air. Guilt is an unusual motivator, but effective. Textbook material.
I don't understand the controversy, but that is pretty funny
What in the hell is going on with Motrin? Why such controversial ads? I guess by doing this it gets them publicity...and as they say there's no bad publicity. Just tell me how Motrin is going to make my headache go away and be done with it! Because of all of this, I'll never be buying Motrin again!
hahaha!!
Let me get this straight, I should put PLASTIC in my breasts (plastic that may leach chemicals into my body, and plastic in a place that has the potential for interfere with feeding my future children), be happy that my husband didn't like me as I was (but he loves this plastic in my breasts), and for all the physical and emotional pain, buy the product that was targeting me by suggesting I am only on this earth for the sexual satisfaction of men??? WOW... after re-watching the clip and re-reading my comment, I have more... LOL...
Apparently, the way to be a "mom" is to have rather large breasts, well, at least larger than they were before one was a "mom." Now, last time I checked, the way to be a "mom" was by taking care of the children you either birthed or adopted/fostered... and didn't I hear (from a much more reliable source than a pain pill company) that nursing can make your breasts larger... without plastic?! If I ever meet the woman who narrated this, I don't know what I'll say, but I'm pretty sure it won't be very nice.
--Erika
FUNNY!!! I love this spoof...I'm too timid to get into the panty-knotting group. But it's been interesting to be the wallflower and absorbing (for lack of a better word) everyone's reactions...
Krista hit the nail on the head:
"Why don't we combine our power and fight some real social injustices instead of confirming the fact that we are just a bunch of hormonal crazies?"
Exactly.
Wow. Umm... wow.
I'll just say I'm glad this is a spoof!
Thanks for whoever mentioned that it's a spoof. I was just about to start wondering about the people who might have thought Motrin would have gone here after all the controversy about their "baby-wearing" ad.
To "ruralaspirations": Some of us spit those babies out so fast that we had one by the hand walking, one in the stroller rolling, and the next hung off our body (in the front ... plugged in to one of the boobs). /just sayin' ... and, yeah, it didn't hurt at all.
Yes but are they not concerned with man boobs? Now i know why my back aches- its my Man Boobs! Oh well on my way to go out and buy a "Bro"
"Why don't we combine our power and fight some real social injustices instead of confirming the fact that we are just a bunch of hormonal crazies?"
Some of us who were offended by the misinformation in the original Motrin ad do use our power to fight "real social injustices" too. Who said that we had to be limited to one cause at a time? ;)
Good point, GDC - afterall, women *are* superior in multi-tasking to men...
I'm glad someone mentioned it was a spoof. I didn't listen to it at work - just watched it and it seemed sorta dumb.
If you are in the mood for more parody, here is a great "green" one. I had to laugh at myself. I had just had a dinner conversation about grass-fed beef with the in-laws.
It's a spin on the Stuff White People Like site:
http://www.plentymag.com/features/2008/12/stuff_environmentalists_like_p_1.php
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